The Brain-Based Guide to Communicating Better
Course Overview
Course No. 80110
Master both the scientific and practical dimensions of communication through neuroscience-based strategies. Professor Allison Friederichs guides you through:
✔ How adult brains process and retain information
✔ Techniques to capture and maintain attention
✔ Methods to overcome communication barriers
✔ Strategies to enrich conversational environments
Key benefits:
- Reduce miscommunications
- Enhance message retention
- Improve personal and professional interactions
- Develop a personalized communication journal
Video Lectures
01: How the Adult Brain Communicates
Duration: 32 min
Explore brain physiology and neuroandragogy (adult learning science) to understand communication fundamentals.
02: Messages That Activate Our Brains
Duration: 30 min
Discover how memory formation works and leverage emotional connections for better message retention.
03: How to Get and Hold Our Brains’ Attention
Duration: 32 min
Combat distractions and multitasking myths with science-backed attention strategies.
04: Guiding Brains with Inquiry and Analogy
Duration: 28 min
Use questioning techniques and analogies to bridge knowledge gaps in your audience.
05: Enriching the Conversational Environment
Duration: 30 min
Optimize physical and psychological environments for clearer, more effective communication.
06: Overcoming Roadblocks to Communicating Well
Duration: 29 min
Address anxiety, bias, and other common barriers to successful interactions.

